Design Ingenuity were recommended to Evertex last year. The company was originally called ‘Cambric Distributors’, a name the company have used to market itself since the grandfather of the current MD started the business over half a century ago.
As part of the company’s new marketing strategy, it was decided that a more relevant name change was vital in order to better communicate their service offering.
Following the name change to Evertex, Design Ingenuity set to work on the new brand identity and the implementation throughout a wide range of marketing support materials including the design and build of the new website, a presentation folder including numerous product range inserts, swatch books and stationery range.